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BE THE CHANGE YOU WISH TO SEE IN THE WORLD.

Actionable information for SMB customers

Do you know who the most valuable customers are for payment processors?  The answer...small and medium size businesses!  Why, you might ask?  The answer is simple, you pay the highest rates and earn the most revenue for the banks and processors.


Would you like to join us in challenging the status-quo to reduce fees and improve service for businesses all across the U.S.?  Keep reading to learn more and how you can join the cause.

Man with Key

THE POWER OF LEVERAGE

Let's go through a thought exercise together, shall we?  Let's say you're a merchant that processes $200K/year in payments, or maybe even $2 Million/year.  You pay your payment processor thousands of dollars for their services, consider it a cost of doing business, and go about managing your business.  


Now, imagine instead that you are a major retailer processing $200 BILLION per year.  How would you manage your payment program differently?  Would you use  your size to negotiate the best pricing/service with your processor and the payment networks?  Of course you would!  You might even start your own payment processing company, or your own bank.  You could do all of this because you have the size and market influence to dictate your own terms, a luxury not afforded to most merchants.

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But, what if you could change this?  What if, you could join arm-in-arm with the collective ability to effect change?  You may soon have that ability, and Trucera is working on it!  Sign up below to join the cause with no obligation and we will contact you as we move forward.

Analysing the Data

HOW MUCH COULD I SAVE?

Did you know that since 2011, regulated debit cards have been fixed at an interchange cost of $0.21 per item + 0.05%?  Are you still paying 1.75%, or 2.75% (or more) to process your regulated debit cards, possibly with a per item fee of $0.25 or more on top?  Unless you are on an "Interchange+" pricing program, your processor probably neglected to let you in on this!

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Let's look at the math on a $100 transaction, if you pay your processor $2-$3 to process your $100 transaction, and it costs them less than 30 cents, then you are likely paying $1.50-$2.50 more than you need to for that transaction.  Now, multiply that by hundreds or thousands of transactions and you can see why you are so valuable to your processor!

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Clearly this is but one example and there are plenty of other fees imposed upon business that the "big guys" don't pay ~ statement fees, non-PCI compliant fees, high chargeback fees, monthly minimum fees, the list goes one and on.

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We are working to change this, and you can join us!

Business Meeting

HOW WILL THIS WORK?

We are still working on this and are actively pursuing a number of strategies and partnerships to this end.

 

Please subscribe below and as the program progresses, we will let you know.  Please know, there is no obligation but if you sign up below, we will contact you with details once the program is available and you can decide then whether or not you wish to participate.

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Also please join us on Facebook!

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Facebook Page:

Facebook.com/Trucera

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Facebook Group:

Facebook.com/groups/Trucera

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